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The Rising Realtor
The Rising Realtor
The Rising Realtor is a newsletter for any real estate agent looking for information to help drive their business to new heights. From the ashes of 2023, our Realtors will rise!
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Welcome to another installment of The Rising Realtor where we'll be brining you all the info you need to rise from the ashes of yesteryear and soar to new heights in your business.
But first... |
Trivia Question❓Where would you find the highest price per square foot Answer at the bottom of the newsletter |
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Happy Leap Day!
As we approach spring, the real estate market is gearing up for a busy season. But this year, there's an extra day in February - leap day...and that's today!
This rare occurrence only happens once every four years and it brings with it a unique opportunity for those looking to buy or sell a home.
With more time on the calendar, buyers and sellers alike can take advantage of this extra day to make significant progress in their real estate goals.
Or at least we can hope. 🙏 |
Let's Talk About Rates |
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10 Year Treasury Bond Yield (x10) as of 2.29.24 |
Well... they suck. But is there hope? |
I won't bother reinterating the same crap you can get from the news and all the pundits with their crystal balls. They've been calling for rates in the 5's or lower since Spring of 2023. If you want that, go watch TV. ;)
The right of the chart shows a series of days where the up and down movement of yields can't seem to push higher and the yellow line is angling towards falling below the blue line.
This is a very good sign since, in my humble opinion, more often than not, once the lines cross, it's the beginning of a downtrend. THE BEGINNING!
How long it lasts is anyone's guess but we'll keep monitoring and keep you informed. In the meantime, feel free to reach out with any questions. You can email me directly at jason@themortgage.app |
Just The Tip |
Secret Little Hack |
Utilize social media platforms to showcase stunning photos and videos of your listings and share success stories from satisfied clients to build credibility and attract more potential buyers. |
"D'UH! Some tip, J"
I hear you. And I agree. But do you have any idea how many Realtors aren't using social media at all??
And the ones that do don't put much of a spin on what they post. Thanks to AI, like ChatGPT and the rest, it's never been easier to get your content out there.
Of course you do! Hands down, the answer is LeadScripts.
Leadscripts.co will help you determine your entire marketing plan and write all the various components.
You can save 10% by using Coupon Code ETBBFHLNFZ. So check it out. |
New findings from the National Association of Realtors (NAR) reveal a shifting demographic in the housing market, with more first-time buyers entering and families seeking multi-generational homes. Zillow's Consumer Housing Trends Report shows a significant increase in first-time buyers, now representing 50% of all home buyers. This highlights the evolving choices in homes and locations, as well as the reliance on digital tools to find the perfect place. Real estate professionals must adapt and showcase creativity, empathy, and a deep understanding of the client journey to stand out in a competitive and tech-savvy market. Meeting new demands is crucial to success. |
That's it for now. Hope you enjoyed reading as much as I enjoyed writing this newsletter. If there's anything I can do for you, don't hesitate to reach out.
Cheers! Email: jason@themortgage.app |
💡 Answer to Trivia Question: San Francisco's South of Market (SoMa) neighborhood, where the average price per square foot was $5,415 in December 2023. Your market doesn't seem so bad now, does it? |